In today’s fast-changing media landscape, producing content is only half the job — it must also reach the right people at the right time. That’s why 990 Productions, a well-established name in audio-video production, has launched a dedicated Social Media Marketing & Management division. This new team combines the company’s production strengths with focused digital strategies to help brands grow their reach and connect meaningfully with audiences.
Over the past eight years, 990 Productions has delivered nearly every creative service under one roof. The new social media division builds on that foundation, offering end-to-end solutions — from content creation and campaign planning to audience targeting, influencer tie-ups, and performance tracking. With everything handled in-house, campaigns are faster, more consistent, and more effective.
The Team Behind the Work
Shaardul Patthare Founder & Chief Audio Architect – Business & Client Strategy Lead. At the heart of 990 Productions is the leadership of Shaardul Patthare — a creator, strategist, and industry visionary rolled into one. He has built a culture where passion meets process, ensuring that every idea, no matter how ambitious, is backed by flawless execution.Shaardul’s leadership style is inclusive yet demanding. He believes in giving his team creative freedom while setting high standards for delivery. This blend of trust and discipline has created a work environment where innovation thrives, and clients return again and again.
Vrusti Shah, Social Media Director, leads the division’s overall strategy and content operations. She is known for translating data into campaigns that are both visually engaging and strategically sound. With a strong grasp of trends and platform behavior, she ensures each project speaks the audience’s language while staying aligned with brand goals.
Tanvi More, Co-Lead of the Social Media Agency, is the creative driver who shapes the tone, look, and feel of campaigns. She works closely with design, copy, and video teams to make sure every piece of content feels authentic, on-brand, and engaging. With an eye for storytelling and a talent for turning ideas into relatable narratives, Tanvi helps brands connect with audiences on a deeper level.
Aditya Kamat, Business Operations Lead, keeps projects running smoothly from start to finish, ensuring deadlines are met, communication stays clear, and clients see consistent results.
Because this team works within a full-scale production house, their campaigns are created with visuals, copy, and strategy developed together from the start. This integrated process has already led to notable successes — including clients securing national exposure and business deals after appearing on Shark Tank India Season 4.
What the Agency Offers
● Campaign concepts designed to spark attention and start conversations
● Full social media management, from planning to audience engagement
● Data-driven targeting and analytics for better ROI
● Influencer collaborations aligned with brand values
● Continuous performance tracking and optimization
Looking Ahead
Marking its 8th anniversary on August 13, 990 Productions sees the launch of its social media division as a step toward helping brands thrive in a competitive digital space. With original audiobooks, short films, and new content formats set to debut in the coming months, the agency is ready to deliver campaigns that keep audiences engaged before, during, and after launch.
As the team says — they don’t just make content. They make it impossible to ignore.
With its rare combination of creative production capabilities and data-backed marketing expertise, 990 Productions offers brands a single partner for both storytelling and audience growth. This integration removes the delays and disconnects that often come with managing multiple vendors, ensuring that every campaign is aligned from concept to delivery — and built to perform.
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